Sell Dinnerware
How to Sell Dinnerware Online with Ordefy: A Step-by-Step Guide
Selling dinnerware—from elegant dinner sets to casual dinner plates—can be a lucrative business, especially with the growing interest in home decor, cooking, and entertaining. Whether you’re offering ceramic, porcelain, or melamine dinnerware, Ordefy makes it easy for you to set up an online store and start reaching customers worldwide.
Here’s a detailed guide on how to sell dinnerware online using Ordefy:
1. Set Up Your Online Store on Ordefy
To sell your dinnerware effectively, you’ll need an attractive, easy-to-navigate online store. Ordefy provides everything you need to create a professional store without any coding skills.
Key Features:
- Customizable Store Templates: Choose from a variety of elegant templates to highlight your dinnerware collections. With a simple drag-and-drop builder, you can easily upload your product images, arrange your categories, and adjust your design.
- Mobile-Optimized: Ensure your store looks great on any device, from desktop to smartphones. As many customers browse and shop on mobile, having a mobile-optimized site is crucial for success.
- SEO Tools: Use Ordefy’s built-in SEO features to optimize your product pages for search engines. This will help attract organic traffic from customers looking for specific types of dinnerware.
2. Add Your Dinnerware Products
Once your store is set up, you can start adding your dinnerware products. The key to success here is high-quality product photos and detailed descriptions.
Key Features:
- Product Images: Upload high-resolution images of your dinnerware from various angles. Include shots of individual pieces as well as complete sets. You can also show how your dinnerware looks in real-life settings (e.g., a dinner table set for a meal). The more detailed your images, the more likely your customers are to trust and purchase your products.
- Product Descriptions: Write compelling, clear descriptions for each product. Describe the material, size, and any unique features. Be sure to highlight the design, usability, and any care instructions for each piece.
Example Product Description:
- Product Name: “Elegant White Porcelain Dinnerware Set”
- Price: $79.99 (16-piece set)
- Description: This timeless white porcelain dinnerware set is perfect for both casual meals and formal dinners. The set includes 4 dinner plates, 4 salad plates, 4 bowls, and 4 mugs. Dishwasher and microwave safe for everyday convenience. Elegant, durable, and versatile for any occasion.
- Material: Porcelain
- Care Instructions: Microwave and dishwasher safe
- Set Includes: 4 dinner plates, 4 salad plates, 4 bowls, 4 mugs
3. Organize Your Products by Categories
Make your store user-friendly by organizing your dinnerware products into relevant categories. This will help customers easily find what they are looking for.
Suggested Categories:
- Dinnerware Sets: Full sets of matching plates, bowls, and mugs.
- Plates & Bowls: Individual plates, salad plates, soup bowls, cereal bowls, etc.
- Mugs & Glassware: Cups, mugs, wine glasses, water glasses, etc.
- Serving Pieces: Serving trays, serving bowls, platters, etc.
- Outdoor & Casual Dinnerware: Durable dinnerware for outdoor use, picnics, and casual meals.
- Luxury Dinnerware: High-end dinnerware for formal occasions.
4. Set Competitive Prices for Your Dinnerware
Pricing your dinnerware competitively is essential. Research the market to determine fair pricing for different sets based on materials, design, and brand.
Pricing Considerations:
- Dinnerware Sets: These can range from $30 for basic sets to $500+ for high-end designer collections.
- Individual Pieces: If you sell pieces separately (plates, bowls, mugs), they can range from $5 to $50 each, depending on quality and brand.
- Discounts & Promotions: Offering discounts on bulk purchases or sales during peak seasons (e.g., holiday sales, Black Friday) can help drive traffic and sales.
5. Offer Convenient Shipping Options
Since dinnerware can be bulky and fragile, offering flexible and secure shipping options is essential.
Key Shipping Features:
- Shipping Calculator: Ordefy includes a built-in shipping calculator that automatically adjusts shipping costs based on the size and weight of your dinnerware and the destination.
- Packaging: Ensure your dinnerware is well-protected during shipping to avoid damage. Use sturdy boxes and bubble wrap, and consider offering insurance for fragile items.
- Shipping Rates: Offer various shipping options, such as:
- Standard Shipping: Delivery within 5-7 business days.
- Expedited Shipping: 2-3 business days for faster delivery.
- Free Shipping: Consider offering free shipping on orders above a certain value (e.g., $100 or more).
6. Add Secure Payment Methods
Ordefy supports multiple payment gateways, so you can offer a variety of options for your customers, ensuring they can purchase with ease.
Payment Methods:
- Credit and Debit Cards: Visa, MasterCard, American Express, etc.
- PayPal: A trusted option for many online shoppers.
- Apple Pay & Google Pay: Quick, secure checkout for mobile users.
- Installment Payments: You can also offer flexible installment payments through services like Affirm or Klarna for customers who prefer to spread the cost.
7. Market Your Dinnerware to the Right Audience
Getting the word out about your dinnerware is key to generating sales. Use Ordefy’s marketing tools to reach your target audience, whether they’re setting up a new home, upgrading their dining experience, or looking for a special gift.
Marketing Strategies:
- Search Engine Optimization (SEO): Optimize your product pages for key search terms such as “buy dinnerware online,” “best porcelain dinnerware sets,” or “modern dinner plates.”
- Social Media: Platforms like Instagram, Pinterest, and Facebook are excellent for showcasing visually appealing dinnerware. Post beautiful images of your dinnerware in use, whether at a family meal or a stylish dinner party.
- Hashtags: Use popular hashtags such as #dinnerware, #homecooking, and #interiordecor to reach a wider audience.
- Email Campaigns: Send newsletters to your customers featuring special offers, new arrivals, or curated dinnerware sets for holidays, birthdays, or housewarmings.
- Influencer Marketing: Partner with home decor influencers or food bloggers to showcase how your dinnerware can elevate a dining experience. Influencers can review your products and post pictures of your sets in use.
8. Provide Excellent Customer Service
Exceptional customer service will help build trust and encourage repeat business. Be responsive to inquiries, address concerns promptly, and offer hassle-free returns and exchanges.
Key Customer Service Features:
- Live Chat: Implement live chat on your store to answer customer questions in real-time. This helps guide potential buyers and improves their shopping experience.
- Return and Exchange Policy: Provide a clear and easy-to-understand return policy, especially for fragile dinnerware. Consider offering returns within 30 days for peace of mind.
- Customer Reviews: Allow customers to leave reviews and ratings for your dinnerware. Positive reviews can greatly influence new buyers and help establish credibility.
9. Expand Your Dinnerware Offerings
As your store grows, consider expanding your dinnerware range by offering complementary products like:
- Table Linens: Tablecloths, placemats, napkins.
- Cutlery & Glassware: Knives, forks, spoons, wine glasses, tumblers.
- Home Decor: Centerpieces, candles, and other decorative items that complement your dinnerware.
You can also add limited-edition collections or seasonal designs for special occasions like holidays, weddings, or birthday parties.
Start Selling Dinnerware Online with Ordefy Today!
Selling dinnerware online is a fantastic way to tap into the home goods market, and Ordefy makes it easy for you to create an online store and reach customers around the globe. Whether you’re offering classic white porcelain, trendy patterned designs, or elegant stoneware, Ordefy helps you present your products in the best light.
With high-quality images, clear descriptions, secure payment options, and efficient shipping, you can quickly establish your dinnerware brand and grow your business.
Start your journey today and bring beautifully designed dinnerware to homes everywhere! 🍽️✨