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Sell games online

Selling games online can be a lucrative business if done correctly. Here’s a step-by-step guide to help you get started:

1. Choose Your Platform

You need to decide where you want to sell your games. Some popular platforms include:

  • Steam (for PC games)
  • Epic Games Store
  • GOG (Good Old Games)
  • Itch.io (indie games)
  • PlayStation Store (for PS games)
  • Xbox Store (for Xbox games)
  • Nintendo eShop (for Switch games)
  • Mobile App Stores: Google Play Store or Apple App Store

2. Develop or Source Games

If you’re a game developer, you can sell your own games. If you’re not a developer, you can source games by:

  • Partnering with developers to sell their games.
  • Purchasing the rights to distribute games.
  • Finding games through platforms that allow reselling (if legally possible).

3. Set Up a Website

If you want more control, you can sell games directly through your own website. Consider:

  • E-commerce Platforms: Ordefy for easy setup.
  • Payment Processing: Use PayPal, Stripe, or other secure payment systems.
  • Digital Delivery: Use services like SendOwl, Gumroad, or EJunkie for digital product delivery.

Pro Tip: Offering special promotions, early access, or exclusive content can help attract customers.

4. Market Your Games

Without marketing, your game might not reach the right audience. Consider these methods:

  • Social Media: Use platforms like Twitter, Instagram, and TikTok to showcase game trailers, behind-the-scenes content, and updates.
  • Influencers/Streamers: Partner with YouTubers or Twitch streamers to play and review your game.
  • Paid Ads: Use Google Ads, Facebook Ads, or TikTok Ads to target potential customers.
  • Content Marketing: Write blog posts, create gameplay videos, or engage with forums like Reddit or game-specific communities (e.g., Steam Community, Discord).

5. Offer Discounts and Promotions

  • Regular discounts can help increase sales, especially on platforms like Steam or during seasonal events like Black Friday or holiday sales.
  • Bundle deals are another great way to sell multiple games at once and attract more buyers.

6. Legal Considerations

  • Licensing: Make sure you have the legal rights to distribute the game you’re selling.
  • Taxes: Be aware of sales tax and digital goods tax in different regions (for example, in the EU, VAT applies to digital products).
  • Refund Policy: Have a clear policy for refunds and customer service to maintain trust.

7. Provide Excellent Customer Support

Responding quickly to customer inquiries, offering refunds, or fixing bugs is key to keeping a good reputation as a seller.

Additional Tips:

  • Digital Keys: Some platforms like Steam allow you to sell digital game keys which users can redeem on their account.
  • Game Modding: If the game supports mods, allow modding communities to engage with your game, which can boost its visibility.
  • Subscription Models: If your game is part of a live-service game (like MMOs or games with ongoing content), consider a subscription model.

Are you interested in creating and selling your own games, or are you more interested in distributing games from other developers?

Different games to sell through eCommerce solution

When selling games through an eCommerce solution, you have a lot of options depending on the type of game you want to sell. Here’s a breakdown of different types of games you can sell, along with suggestions on how you might approach selling them through your online store:

1. Indie Games (PC, Console, and Mobile)

  • Description: These are games developed by small teams or solo developers, often with unique gameplay mechanics and art styles. They can range from platformers to puzzle games, RPGs, and action-adventures.
  • Selling Strategy: You can sell indie games directly through your eCommerce site (e.g., using platforms like Shopify or WooCommerce), or list them on digital game distribution platforms like Steam, Itch.io, or Epic Games Store.
  • Marketing Tips: Create trailers, gameplay previews, and developer diaries to engage your audience. Work with indie game influencers or streamers on platforms like Twitch and YouTube.

2. Mobile Games (Android & iOS)

  • Description: Mobile games are popular on platforms like Android and iOS. These games can be simple (like puzzle or casual games) or more complex (strategy games or RPGs).
  • Selling Strategy: For Android, you can distribute through the Google Play Store, while for iOS, use the Apple App Store. Alternatively, if you sell games through your eCommerce website, you could offer APKs (Android) or download codes for iOS.
  • Marketing Tips: Use app store optimization (ASO) techniques to improve visibility. Promote through social media, and consider in-game ads or cross-promotions within other apps. Also, leverage influencer marketing and cross-promotion with other mobile apps.

3. Virtual Reality (VR) Games

  • Description: These are immersive games played with a virtual reality headset. They can range from adventure games, shooters, simulations, or fitness games.
  • Selling Strategy: VR games are typically sold on platforms like SteamVR, Oculus Store, and PlayStation VR. You can also offer downloads directly through your eCommerce platform.
  • Marketing Tips: Since VR games can require specialized hardware, it’s important to educate your customers on the VR experience. Use video content, VR demonstrations, and live-streaming events to showcase gameplay.

4. Board and Tabletop Games (Physical and Digital Versions)

  • Description: These can be physical games or their digital counterparts (like digital versions of board games). They range from strategy games to party games or even role-playing games.
  • Selling Strategy: You can sell the physical board games through eCommerce platforms like Shopify or Etsy, or offer digital versions (or printable versions) on your website.
  • Marketing Tips: Consider bundling the digital version with the physical game or offering exclusive game expansions. Use social media, especially YouTube (gameplay videos) and Instagram (pictures of game pieces), to promote.

5. Classic Retro Games

  • Description: These are older games from past console generations (like NES, SNES, or Sega Genesis) that are either emulated or remastered for modern platforms.
  • Selling Strategy: You can sell retro games through emulators or as standalone digital downloads, either on your own website or through services like GOG (Good Old Games), Steam, or Nintendo eShop.
  • Marketing Tips: Retro gaming has a nostalgic appeal. Highlight the nostalgia factor in your marketing, and use platforms like Reddit (e.g., /r/retrogaming) to engage the retro community.

6. Educational Games

  • Description: These games are designed to teach specific skills or knowledge, such as math, language learning, or science.
  • Selling Strategy: Educational games can be sold through your eCommerce site or on specialized platforms for education, like Teachers Pay Teachers (for educational apps), or you can distribute them via the Google Play Store or Apple App Store.
  • Marketing Tips: Target parents and educators through social media platforms like Facebook, or partner with educational blogs and websites to spread awareness of the game. Provide free samples or demos to attract users.

7. Fitness and Wellness Games

  • Description: Fitness games use interactive experiences to get users moving, exercising, or learning about health. This includes games for VR, mobile apps, or even fitness consoles like the Nintendo Switch.
  • Selling Strategy: These can be sold through eCommerce stores for direct downloads or physical game copies. For mobile, sell through the App Store or Google Play. For VR, offer the game through SteamVR or Oculus Store.
  • Marketing Tips: Use fitness influencers or social media campaigns to promote health benefits and success stories. Feature “before-and-after” stories to demonstrate how the game helps users stay active.

8. Simulation Games (Simulators)

  • Description: These games simulate real-world activities like farming (e.g., Stardew Valley), city-building (e.g., SimCity), or life simulations (e.g., The Sims).
  • Selling Strategy: You can sell simulation games via platforms like Steam, GOG, or directly through your own eCommerce site for digital downloads. You could also create merchandise for popular simulation games.
  • Marketing Tips: Simulation games have dedicated communities. Engage them by sharing fan-made content, guides, or user-generated mods. Partner with influencers or streamers who enjoy these kinds of games.

9. Multiplayer Online Games

  • Description: These are games where players interact with each other online, such as MMOs, battle royales, or co-op games.
  • Selling Strategy: Multiplayer games often require a subscription model or in-game purchases. Platforms like Steam, Epic Games Store, and Xbox Store are perfect for these games.
  • Marketing Tips: Offer early access or beta versions to attract players. Focus on creating an active community through Discord servers, or integrate social features like Twitch or YouTube streaming directly into the game.

10. Game Assets & Tools

  • Description: These include game development tools (like Unity or Unreal Engine assets), sprites, sound effects, or other resources for game creators.
  • Selling Strategy: Sell game assets on marketplaces like Unity Asset Store, Unreal Engine Marketplace, or directly through your website.
  • Marketing Tips: Engage with game developers through online communities like Reddit, GameDev StackExchange, or developer-focused Discord servers. Provide free resources to build trust with the community.

Conclusion: How to Choose the Right Game for Your eCommerce Store

  • Know Your Audience: Choose a game genre that aligns with your target market. Casual games, for example, might appeal to mobile users, while hardcore strategy or simulation games could attract PC or console gamers.
  • Consider Your Technical Ability: If you’re an indie developer, you might focus on smaller-scale games or game assets. If you’re reselling, focus on high-demand games that you can obtain licenses for.
  • Offer Support and Updates: Games often require ongoing support or updates, so make sure you have the infrastructure to manage customer support, patches, and new content.

Let us know if you need help with setting up an eCommerce store or any advice on how to market these games online!

Hardcopy games to sell the market based on different geographical areas

Selling hardcopy games (physical versions) can be a great business model, especially when you target specific geographical areas. Different regions have preferences for certain types of games, gaming consoles, and even cultural influences. Understanding the market demographics of each area will help you tailor your offerings and maximize your reach. Here’s a breakdown of various types of physical games you can sell, and how they could perform in different geographical areas:

1. North America (U.S., Canada, Mexico)

Popular Game Types:

  • AAA Games: High-budget blockbuster games are widely popular (e.g., first-person shooters, open-world action RPGs, and sports games). Think of titles like Call of Duty, Grand Theft Auto, The Last of Us, and FIFA.
  • Sports Games: With a strong following for sports like football, basketball, and hockey, titles like Madden NFL, NBA 2K, NHL, and FIFA are big sellers.
  • Action & Adventure: Games like The Legend of Zelda, Spider-Man, Assassin’s Creed, and Red Dead Redemption resonate with many U.S. and Canadian gamers.

Selling Strategy:

  • Retail Distribution: Major retail chains like Walmart, Target, GameStop, and Best Buy are significant in these regions. You can work with distributors or directly with retailers.
  • Digital and Physical Combo: Offering physical games alongside digital bonuses (like downloadable content or exclusive in-game items) works well in these regions.
  • Niche Markets: While AAA games dominate, niche markets for board games, collector’s editions, and retro games (e.g., Nintendo Switch retro reissues) are growing.

Marketing Tips:

  • Use social media ads targeting gaming communities.
  • Work with streamers and influencers to unbox and review games.
  • Offer limited edition releases to attract collectors.

2. Europe (U.K., Germany, France, Spain, Italy)

Popular Game Types:

  • Football/Soccer Games: In countries like the U.K., Spain, and Italy, FIFA and PES (Pro Evolution Soccer) are massive. These games also perform well in Germany and France.
  • RPGs & Strategy Games: The U.K. and Germany have a strong affinity for role-playing games (RPGs) like The Witcher 3, Final Fantasy, and strategy games like Civilization and Total War.
  • Simulation Games: Games like The Sims, Cities: Skylines, and SimCity appeal to a wide audience.
  • Platformers: The Mario series (like Super Mario Odyssey on the Switch) has a huge fan base in Europe, especially in countries like the U.K. and Germany.

Selling Strategy:

  • Regional Variations: For example, FIFA is popular in multiple countries, but the Pro Evolution Soccer franchise still has strong roots in regions like Spain and Italy. Customizing your game offerings for specific regions is key.
  • Direct-to-Consumer: With platforms like Amazon UK, Fnac (France), and MediaMarkt (Germany), you can distribute games directly through eCommerce, while also tapping into local brick-and-mortar stores.
  • Multilingual Packaging: Europe is diverse in languages. Make sure to offer packaging, instructions, and subtitles in the appropriate languages for each country (e.g., German, French, Italian, Spanish).

Marketing Tips:

  • Localization: Localize the game packaging and marketing material to reflect the regional culture and language.
  • Local Gaming Events: Participate in gaming events like Gamescom (Germany) or EGX (U.K.) to engage directly with the gaming community.

3. Asia (Japan, South Korea, China, India)

Popular Game Types:

  • Japan: Japan has a rich gaming culture, with a strong preference for JRPGs, fighting games, and niche genres. Popular games include Final Fantasy, Persona, Monster Hunter, and fighting games like Tekken and Street Fighter.
  • South Korea: South Korea is known for competitive gaming, with a huge eSports presence. Games like League of Legends, Overwatch, and StarCraft have massive followings. Mobile gaming also thrives here with games like Lineage 2: Revolution.
  • China: In China, mobile gaming dominates, with PC and console gaming also growing in popularity. Games like PUBG, Honor of Kings, and League of Legends are huge. Importing foreign games may require additional licensing due to government restrictions.
  • India: Gaming is growing fast in India, with mobile games like PUBG Mobile, Free Fire, and Call of Duty: Mobile gaining traction. Console gaming, particularly PlayStation and Nintendo Switch, has also seen growth in recent years.

Selling Strategy:

  • Japan: For physical game sales in Japan, it’s important to partner with local distributors like Bic Camera and Yodobashi for retail sales. Be sure to offer localized Japanese packaging.
  • South Korea and China: Selling physical games directly to consumers is possible, but you may need to work with local partners for logistics and distribution. South Korea has a strong online retail market, so eCommerce would be a viable option.
  • India: For India, focusing on mobile gaming hardware (e.g., controllers, gaming phones) and physical versions of popular games for consoles like PS5 or Nintendo Switch is the way to go. Flipkart, Amazon India, and Croma are popular platforms for game distribution.

Marketing Tips:

  • Collaborate with local influencers who are well-respected in each country’s gaming culture.
  • Localized Content: Make sure to provide game packaging in the local language (e.g., Korean, Mandarin, Hindi).
  • eSports: In regions like South Korea and China, promoting games through eSports tournaments can significantly boost sales.

4. South America (Brazil, Argentina, Chile, Colombia)

Popular Game Types:

  • Sports Games: As in North America, FIFA and NBA 2K are very popular in countries like Brazil and Argentina.
  • Fighting Games: Fighting games like Street Fighter and Mortal Kombat have strong fan bases in Latin America.
  • Action-Adventure & RPGs: Games like The Witcher 3, Assassin’s Creed, and Minecraft appeal to the younger demographic in these regions.

Selling Strategy:

  • Physical Sales Channels: In Brazil and Argentina, physical game sales can be done through local distributors or directly to retail chains like Saraiva, Livraria Cultura, or Submarino.
  • Import Duties: Be mindful of import taxes in certain countries (e.g., Brazil has very high import duties), which can increase the price of games.
  • Local Retailers: While online stores like Mercado Libre and Amazon are popular, brick-and-mortar stores remain important in many South American markets.

Marketing Tips:

  • Focus on localized promotions and partnerships with local influencers to reach the gaming community.
  • Community Engagement: Host in-game events or offer exclusive physical merchandise to cater to passionate local gamers.

Conclusion: Tailoring Your Game Sales for Specific Geographies

When selling physical games across different geographical areas:

  • Research local gaming preferences, console popularity, and distribution channels.
  • Localization is key: Offer different languages and cultural adaptations.
  • Work with local distributors and explore both physical retail and online sales options.
  • Marketing and promotions should reflect the regional culture, interests, and gaming habits.

Let us know if you’d like any further advice or resources on specific regions or how to get started with distribution!

Physical games to sell for different age groups

Selling physical games to different age groups requires an understanding of their preferences, gaming habits, and the types of games that resonate most with each group. Here’s a breakdown of the ideal physical games to sell, based on age group:

1. Children (Ages 3-12)

Popular Game Types:

  • Educational Games: Games that combine fun and learning are very popular for younger children. These could involve math, language skills, or problem-solving.
    • Examples: Osmo – Genius Starter Kit, LeapFrog LeapPad series, Learning Journey’s Match It!
  • Platformers & Adventure Games: Games with colorful graphics, simple mechanics, and fun characters.
    • Examples: Super Mario Odyssey (Nintendo Switch), Luigi’s Mansion 3, Paw Patrol: On a Roll.
  • Puzzle Games: Games that help develop logic and creativity.
    • Examples: Tetris, Zoombinis, Rush: A Disney Pixar Adventure.

Selling Strategy:

  • Retail Chains for Kids: Partner with toy stores or large retailers that focus on children’s products, such as Walmart, Target, or Toys “R” Us.
  • Bundling: Bundle the game with toys or educational products to increase appeal.
  • Targeted Ads: Use platforms like YouTube Kids and other child-friendly environments to promote games.

Marketing Tips:

  • Focus on colorful and friendly packaging with prominent characters.
  • Highlight educational benefits and the fun aspect of the game.
  • Offer family-friendly game bundles for parents to buy for multiple children.

2. Teens (Ages 13-19)

Popular Game Types:

  • Action & Adventure Games: Teenagers often enjoy immersive action games with engaging stories, missions, and multiplayer modes.
    • Examples: Fortnite (for consoles and physical edition), Spider-Man (PS4/PS5), The Legend of Zelda: Breath of the Wild (Switch), Call of Duty.
  • Sports Games: Teenagers, especially boys, are big fans of sports games, especially with yearly updates and multiplayer features.
    • Examples: FIFA, NBA 2K, Madden NFL.
  • Fighting Games: Competitive fighting games are also popular among teens who love multiplayer action.
    • Examples: Mortal Kombat 11, Super Smash Bros. Ultimate (Switch), Tekken 7.
  • RPGs & Fantasy Games: Teens enjoy fantasy worlds and complex characters, especially games with great storylines.
    • Examples: Final Fantasy XV, The Witcher 3, Persona 5.

Selling Strategy:

  • Game Stores & Online Retail: Retail chains like GameStop, Best Buy, and Amazon are popular destinations for this age group.
  • Teen-Centric Marketing: Use social media platforms like Instagram, TikTok, and YouTube to promote new game releases. Collaborate with influencers who appeal to teenagers.
  • Limited Editions & Collectibles: Teens love exclusive items like limited edition games, posters, or in-game content that they can show off.

Marketing Tips:

  • Highlight multiplayer options and online play features.
  • Use eSports or competitive gaming angles, especially for sports and fighting games.
  • Partner with popular YouTubers or streamers to unbox and review the game.

3. Young Adults (Ages 20-35)

Popular Game Types:

  • Open-World Games: Young adults are often drawn to expansive worlds where they can explore and engage in various activities at their own pace.
    • Examples: Red Dead Redemption 2, The Witcher 3, Assassin’s Creed Odyssey, Horizon Zero Dawn.
  • First-Person Shooters (FPS): FPS games that offer intense action and multiplayer modes are popular.
    • Examples: Call of Duty: Warzone, Overwatch, Halo (Xbox).
  • Strategy and Simulation Games: Many young adults enjoy deeper, more complex games that require strategic thinking and long play sessions.
    • Examples: Civilization VI, The Sims 4, Cities: Skylines, Stardew Valley.
  • Indie Games: Indie games with unique art styles or storytelling are increasingly popular among young adults, especially those seeking fresh experiences.
    • Examples: Hades, Hollow Knight, Celeste, Dead Cells.

Selling Strategy:

  • eCommerce & Digital Platforms: Selling through platforms like Steam, Epic Games Store, and PlayStation Store is ideal for this group. However, you can also sell physical copies on Amazon, Best Buy, and specialty gaming shops.
  • Collaborate with Influencers: Use Twitch and YouTube influencers who appeal to young adults to showcase gameplay, reviews, and walkthroughs.
  • Exclusive Collector’s Editions: Offering physical editions with collectibles (art books, figures, etc.) can be a huge draw for young adult gamers.

Marketing Tips:

  • Promote multiplayer modes, story-driven gameplay, and expansive worlds.
  • Use social media ads and video platforms to highlight gameplay and story elements.
  • Emphasize exclusive content and limited-edition packaging for collectors.

4. Adults (Ages 36-55)

Popular Game Types:

  • Classic & Nostalgic Games: Adults in this age range often enjoy revisiting games from their childhood or early adult years. Remastered versions or collections can be a big hit.
    • Examples: The Witcher 3, Crash Bandicoot N. Sane Trilogy, Super Mario 3D All-Stars.
  • Strategy & Puzzle Games: Adults often enjoy games that challenge the brain and offer deeper, more thoughtful gameplay.
    • Examples: Civilization VI, XCOM 2, The Witness, The Talos Principle.
  • Simulation & Management Games: Games that let adults manage their virtual world, whether it’s a farm, city, or company, are appealing.
    • Examples: The Sims 4, Cities: Skylines, Planet Coaster.
  • RPGs: Adults who have been gaming for years might prefer role-playing games with mature storylines and character depth.
    • Examples: The Elder Scrolls V: Skyrim, Mass Effect Legendary Edition, Persona 5.

Selling Strategy:

  • Retail & Online Retailers: Sell through Best Buy, GameStop, and Amazon to reach adults. Consider distributing through eCommerce platforms for a more personalized shopping experience.
  • Game Bundles & Sales: Offering bundles or discounts during key sales events (like Black Friday) appeals to this demographic.
  • Nostalgia Marketing: Focus on remastered or classic titles that bring back memories of childhood gaming.

Marketing Tips:

  • Emphasize nostalgia and timeless game mechanics in marketing campaigns.
  • Leverage email marketing or newsletters to remind them of upcoming releases or special sales.
  • Highlight convenience—many adults appreciate digital downloads or easy-to-access bundles.

5. Seniors (Ages 56+)

Popular Game Types:

  • Casual & Puzzle Games: Seniors are often looking for games that are easy to learn and fun to play without requiring intense commitment or fast reflexes.
    • Examples: Bejeweled, Sudoku, Brain Age, Mahjong.
  • Simulation Games: Games that simulate real-world activities (like gardening, farming, or managing a home) can be very appealing.
    • Examples: Stardew Valley, Animal Crossing: New Horizons (Switch), The Sims 4.
  • Social & Party Games: Games that can be played with family or friends are also popular, as they offer a social component.
    • Examples: Mario Kart 8 Deluxe, Just Dance, Wii Sports (for older players).

Selling Strategy:

  • Focus on Ease of Play: Highlight simple controls, relaxing gameplay, and family-friendly content in your marketing.
  • Retail & Online Options: Major retail outlets like Walmart, Target, or CVS (for casual games) are good options. Online platforms like Amazon also work well for this demographic.
  • Game Consoles with Easy Setup: Promote consoles like the Nintendo Switch or even the Nintendo Wii, which are easier for seniors to set up and enjoy.

Marketing Tips:

  • Offer games with low barriers to entry, such as easy-to-understand mechanics and calming visuals.
  • Highlight games that encourage family interaction or brain training.
  • Use print media or TV ads, as these are more familiar to seniors.

Conclusion

When selling physical games, it’s crucial to tailor your offerings to the preferences and needs of each age group:

  • Children enjoy educational, colorful, and easy-to-play games.
  • Teens love action-packed, competitive, and multiplayer games.
  • Young adults are drawn to open-world adventures, deep RPGs, and online experiences.
  • Adults appreciate strategy, nostalgia, and immersive worlds.
  • Seniors gravitate toward casual, relaxing, and social games.

By understanding these preferences and targeting the right games for each demographic, you can maximize your reach and boost your sales! Let us know if you need more details on any specific age group or game genre!

Different and New Board Games to sell In different temperature zones

When selling board games in different temperature zones, it’s important to consider how temperature can influence the types of games people are interested in, the materials used in the games, and the setting where the games are played. Some games might be more appealing in colder climates due to indoor activity preferences, while warmer climates might encourage more outdoor or socially engaging board games. Below are some board game ideas based on different temperature zones (cold, temperate, and hot climates) that could appeal to people living in those areas.

1. Cold Climate Zones (e.g., Northern Europe, Canada, Russia, Scandinavia)

In colder climates, people tend to spend more time indoors during the long winter months. As a result, board games that are engaging, cozy, and can be played in a warm, social environment are especially popular. People also enjoy games that help pass the time during harsh weather.

Popular Board Games to Sell:

  • Strategy Games: Cold weather encourages long, thoughtful games that can be played over an extended period. Strategy games with in-depth mechanics appeal to those seeking more immersion and intellectual challenge.
    • Examples: Catan, Ticket to Ride, Terraforming Mars, Twilight Struggle.
  • Cooperative Games: In cold weather, families and friends tend to gather indoors. Cooperative games where players work together rather than against each other can create a sense of camaraderie and teamwork.
    • Examples: Pandemic, Forbidden Island, Ghost Stories, Gloomhaven.
  • Tabletop RPGs: People in colder climates often enjoy role-playing games as an immersive escape from the harsh outdoor weather. These games are ideal for long winter nights spent indoors.
    • Examples: Dungeons & Dragons, Pathfinder, Warhammer Fantasy Roleplay.
  • Family-Oriented Games: Games that provide entertainment for a wide range of ages, allowing families to spend quality time together.
    • Examples: Clue, Pictionary, Carcassonne, The Game of Life.
  • Winter-Themed Games: Games with winter settings or themes related to snow, ice, and the cold can resonate with people living in snowy climates.
    • Examples: Ice Cool, Snowdonia, Yeti.

Selling Strategy:

  • Emphasize the cozy, social aspect of these games. Highlight the fact that they’re perfect for long indoor winter nights with family and friends.
  • Bundle games with hot drinks (tea, coffee, hot chocolate) or blankets to enhance the indoor experience.
  • Offer themed packaging for winter, such as snowflakes, winter landscapes, or holiday editions.

2. Temperate Climate Zones (e.g., Central Europe, U.S. Midwest, Mediterranean regions)

In temperate climates, the weather is generally mild, and people can enjoy both indoor and outdoor activities. This allows for a wide variety of board games to be sold, including those that can be enjoyed outdoors or with friends and family in a comfortable setting.

Popular Board Games to Sell:

  • Party Games: In temperate zones, where the weather is often pleasant, people enjoy outdoor activities, picnics, and gatherings. Party games that are easy to set up and play with groups of friends or family are ideal.
    • Examples: Codenames, Dixit, Pictionary, Wavelength.
  • Card Games: With good weather and the possibility of playing games outdoors, card games are easy to transport and play in various settings.
    • Examples: Exploding Kittens, Uno, Fluxx, Dominion.
  • Tile-Laying & Abstract Games: These games are great for both small groups and larger gatherings. They can be played on a table outside during pleasant weather or indoors during the evening.
    • Examples: Carcassonne, Azul, Qwirkle, Sagrada.
  • Escape Room Games: These games are ideal for engaging groups in cooperative problem-solving, which works well in both indoor and outdoor social settings.
    • Examples: Exit: The Game, Unlock!, Escape Room in a Box.
  • Social Deduction Games: In temperate climates where group gatherings are common, social deduction games that involve bluffing, deduction, and hidden roles are very popular.
    • Examples: The Resistance, Codenames: Duet, Secret Hitler, Spyfall.

Selling Strategy:

  • Focus on games that promote social interaction and can be played in both indoor and outdoor settings. Highlight their portability and ease of setup.
  • Promote these games as perfect for outdoor gatherings, barbecues, or picnics during pleasant weather.
  • Offer games that are great for family and friend gatherings in both casual and more strategic categories.

3. Hot Climate Zones (e.g., Middle East, South Asia, Southern U.S., Australia, Southeast Asia)

In hotter climates, where people are likely to stay indoors during the peak heat of the day but enjoy evening activities or social gatherings, games that can be played indoors in air-conditioned spaces or outdoors in shaded areas are ideal. These regions might also have seasonal monsoon rains, which could encourage people to stay inside and play games.

Popular Board Games to Sell:

  • Quick-Fire & Party Games: In hot climates, people often prefer shorter, quick games that can be played in a single sitting or during breaks.
    • Examples: Jungle Speed, Dobble, Telestrations, Chameleon.
  • Travel Games: Games that are easy to take on the go (small and portable) are popular in hot regions where people might travel or go on vacations frequently.
    • Examples: Bananagrams, Travel Scrabble, Hive, Patchwork.
  • Outdoor Games: These games are great for when the evening cools down, and people can play outside in the pleasant temperatures. Games that can be enjoyed in parks or gardens are ideal.
    • Examples: Cornhole, Giant Jenga, Bocce Ball, Lawn Yahtzee.
  • Cooperative & Relaxing Games: In hot weather, people might prefer games that are less intense and more relaxing, creating a laid-back experience with friends or family.
    • Examples: Wingspan, Tokaido, Parks, Takenoko.
  • Cultural-Themed Games: Games that reflect local culture, geography, or history can also be popular in regions with strong cultural identities.
    • Examples: Kanagawa (Japan), India Rails (India), Marrakech (Middle Eastern themes).

Selling Strategy:

  • Highlight the quick play and easy setup of games that are ideal for cooling off during the hottest part of the day.
  • Promote outdoor and social games for evening activities once the heat has subsided.
  • Offer portable travel games that can be taken on trips or played during vacations, providing entertainment on the go.

General Considerations for Different Temperature Zones:

  • Material Durability: In hot and humid climates, focus on board games made with durable, water-resistant materials (e.g., plastic or laminated boards). In colder climates, board games with cardboard or wooden pieces may be more durable and appealing.
  • Outdoor Options: For hot or temperate regions, consider board games that are designed for outdoor use, such as oversized versions of classic games like Jenga, Chess, or Connect Four.
  • Thematic Design: Consider incorporating regional themes or climate-related elements into the games, such as desert themes for hot areas or snowy landscapes for cold regions.

By understanding the preferences, weather-related behaviors, and social customs of people in different temperature zones, you can successfully tailor your board game offerings to appeal to the local market. Whether it’s cozy winter nights in cold regions or outdoor gatherings in hot climates, there’s a broad range of opportunities to cater to your audience with the right game.

Sell games through Ordefy’s eCommerce platform

To successfully sell games through Ordefy’s eCommerce platform, you’ll need a strategic approach that leverages the platform’s features, market opportunities, and effective marketing tactics. Here’s a comprehensive guide on how to sell board games or video games (physical or digital) through Ordefy, or any similar eCommerce platform:

1. Set Up a Seller Account on Ordefy

Before you can start selling your games on Ordefy, you need to establish a seller account on their platform. Ensure you complete all the necessary registration steps and provide any required documentation to become an approved seller.

Key Steps:

  • Sign Up: Register as a seller on Ordefy by creating an account.
  • Choose Your Niche: Decide whether you will focus on board games, video games, or a combination of both. You could even sell related accessories or gaming merchandise.
  • Payment Setup: Set up payment methods (e.g., PayPal, direct bank transfers) to receive payments for sales.
  • Shipping Preferences: Choose how you want to fulfill your orders (e.g., self-fulfillment, third-party logistics).

2. List Your Products

Once your account is set up, the next step is to list your games. Here’s how to make your game listings as appealing as possible:

Product Descriptions:

  • Detailed Descriptions: Write clear and engaging descriptions of your games, explaining how they are played, who they are suitable for, and any unique features. Include gameplay mechanics, age recommendations, and the type of game (strategy, party, educational, etc.).
  • Images & Videos: High-quality product images are crucial. Ensure you showcase different angles of the game’s components and the packaging. Additionally, including a gameplay video can help customers better understand the game.
  • Categorization: Ensure your games are listed in the correct categories (e.g., Board Games, Card Games, Family Games, Party Games, Strategy Games, etc.) so they’re easy for customers to find.

Pricing:

  • Set competitive pricing based on the market research of similar products.
  • Consider offering bundle deals (e.g., a game bundle with related games or accessories) or discounts for multiple purchases.

3. Optimize Product Listings for Search

You’ll want your games to show up in search results when potential customers browse Ordefy. To improve your chances of being discovered, optimize your product listings using SEO (Search Engine Optimization) techniques.

SEO Tips:

  • Keywords: Use relevant keywords in your product titles and descriptions (e.g., “Family Board Game,” “Strategy Game for Adults,” “Children’s Educational Game”).
  • Product Tags: Use tags effectively to improve your game’s visibility. Tags can be based on game type (e.g., “puzzle,” “adventure,” “multiplayer”), age group, or theme.
  • Descriptions: Be specific about your product’s features (e.g., number of players, duration of play, special editions) to make it easier for customers to find the right game.

4. Shipping & Fulfillment

Offer reliable and cost-effective shipping options to cater to customers. Ordefy may have its own logistics partners, or you can choose to handle shipping yourself or through a third-party logistics service.

Key Considerations for Shipping:

  • Shipping Rates: Provide competitive and transparent shipping rates. If possible, offer free shipping to attract more buyers.
  • Handling Time: Be clear about how long it will take to ship the games. Customers appreciate fast and reliable delivery times.
  • International Shipping: If Ordefy operates globally, consider offering international shipping options, particularly for popular games that have a broader customer base.

5. Market Your Games

To stand out in a competitive marketplace, you need a solid marketing strategy.

Marketing Tactics on Ordefy:

  • Sponsored Listings: Ordefy might offer paid advertising options to push your listings to the top of search results or place them on their homepage for increased visibility.
  • Promotions & Discounts: Offering discounts or running promotions can attract more customers. Consider running limited-time offers, flash sales, or seasonal promotions.
  • Email Marketing: If Ordefy provides you with customer emails or access to a marketing platform, use it to send promotions, new product alerts, or holiday-specific offers.
  • Cross-Promotions: Bundle your games together and cross-promote them. For example, you can offer a discount if someone buys a strategy game and a party game together.

Social Media Marketing:

  • Content Creation: Leverage Instagram, TikTok, YouTube, and Facebook to showcase your games. Create engaging posts, reels, or videos showing the gameplay experience, unboxing, or game reviews.
  • Collaborate with Influencers: Reach out to gaming influencers or board game reviewers on YouTube and Instagram to review your games and share their thoughts with their followers.
  • Community Engagement: Join gaming forums, boards, and social media groups (e.g., Reddit’s board game subreddits, Facebook board game groups) and share information about your games.

6. Customer Service & Reviews

Good customer service is critical to maintaining a positive reputation and encouraging repeat business. Respond quickly to customer inquiries, provide clear communication, and address any issues with orders promptly.

Customer Engagement:

  • Request Reviews: After a customer makes a purchase, encourage them to leave a review on Ordefy. Positive reviews can boost your credibility and increase your chances of getting sales.
  • Provide Excellent Support: If there are issues with the order, shipping delays, or product defects, address them quickly to avoid negative reviews. Excellent customer service can lead to better ratings and more trust.
  • Post-Sale Follow-Up: You can also send a follow-up email thanking customers for their purchase and offering them a discount or coupon code for their next purchase.

7. Analytics & Performance Tracking

Most eCommerce platforms, including Ordefy, provide analytics tools to track the performance of your listings. Monitor the following metrics:

  • Sales Data: Track which games are selling the most, which products need more attention, and which marketing efforts are working.
  • Conversion Rates: Assess how often visitors to your product page are converting into actual buyers. If the rate is low, try adjusting your product descriptions or images.
  • Customer Behavior: Look at customer browsing patterns to understand what games they’re looking at, how long they’re staying on your listings, and what factors may lead them to purchase.

8. Expand Your Offerings

As your sales grow, you can expand your game offerings by:

  • Releasing New Titles: Continuously add new games to your portfolio, whether they’re your own creations or products from other popular publishers.
  • Seasonal Collections: Offer themed games during certain seasons (e.g., Christmas, Halloween) or release limited-edition games for special events.

Conclusion

Selling games through Ordefy’s eCommerce platform can be a highly effective way to reach a broad audience and build your gaming business. By setting up a well-organized seller account, optimizing product listings, offering excellent customer service, and marketing your games effectively, you can build a strong online presence and drive sales.

Would you like more specific guidance on any of the steps mentioned above, or perhaps assistance with listing a particular game type?